$3000 in 7 Days!? - 9x12 Method Group Session

Auto-generated from the video, lightly formatted. Expect a few typos.

happy Saturday yeah man sitting in a parking lot waiting for my daughter in religion class nice yeah it's it's tough for me to make the ones during the week I'm a kindergarten teacher so oh yeah the the way we had it set up that it yeah I couldn't get in on it so yeah that's why I kind of try to all the different time periods yeah yeah now it it it it works man like I like I said in my other post but I was like I got I got caught on to Jake and I saw you and I'm like I did Car Sales I did insurance sales and just walking in every time it's that exact same that exact same feeling in the stomach yeah um like I just I I gotta get over this crap I just I just gotta get because I'm better face to face once I start talking yeah and I know you know I I I know I can do it and the words come out and then I just got to follow my words because I I learned a boatload from sales I mean it's it's you got to dig deep you got to dig real deep into the into the brain and you know I mean I was with New York Life so I was with guys that were making millions of dollars a month damn yeah and once once you get the Reps in once you get the Reps in just comes out naturally you don't really have to think about the script anymore you can just have a conversation with the people I'm I'm too impatient I want to be there already as you can see I'm I'm a mus I I'm all self-taught yeah and I I just I I get to that point where I'm I'm just like now I I look back I should have learned the right way I should have learned it the right way so this one I'm just I'm taking it and I'm just you know I'm going in I'm talking and they're receptive I'm just that's why I put in that other post I get to that point where I'm like all right well yeah I understand why you don't no screw that I don't want to understand why you don't want to do it you need to understand why you need to get this done or someone else is going on the card yeah true you know doing that to their face is the hardest thing in the world yeah you know yeah so do do do you do this on the weekends usually because you're teaching during the day yeah weekdays yeah it's basically the weekends or if like um I'm in a in in it's a very insular town I mean a lot of us have been here it's a lot of grandparents giving parents giving grandkids houses so I know a lot of people in this town and the other day I went into the business thing and somebody is actually on there trying to do it so I was like all right let me see what this you know what this guy's ads look like and this and that and he's adding in already with the digital marketing and if you want and I'm like all right he's going too much yeah and he's got the email covered that's fine I'm gonna do the face to face so maybe use his email thing as when I walk in they're like oh yeah I saw something you know somebody put something on Facebook well here I am I got my I got my uh my Jake cards all ready to go nice so it's you know my my thing and my question for you too is I you're you're in sales too with it I know a lot of these people I frequent their businesses how do you go about I mean the pizza place I want on there I've known this guy for 45 years how do I make it as um Joe I want to get you on a card and not Joe we played a little league for 40 years together and I'm coming in to get a slice of pizza that's my problem like I said I I I know these people and I don't want it to turn into a conversation that gets sidetracked I want it to be look I want to get I want to get us on here you know I'm going to I'm going to say that I'm putting my business on there and if my business doesn't make it on there day the card got filled up I couldn't get on but let's get this card going so you know in in that real but I want them to look at me not as the kid they grew up with the the person that is gonna help them yeah that's that's my biggest struggle in my in my town in foreign towns it's fine you know going Two Towns over nobody knows me and that works out great and I say yeah from I'm from this town to and we all we're all kind of very like uh school competition so we all know each other our schools play against each other so that's that's that's my roadblock right now because I'm I'm as soon as I drop my daughter off home I'm heading back out yeah I feel like if you have these people's phone numbers it's easier if you just sent them a text with the actual context because it's easy to get off track like at friend to friend when you're like speaking face to face but if you just send them like the The Proposal in a casual way over text then they kind of have to respond to the actual proposal rather than like getting sidetracked with your friend stuff if that's what you're saying all right so yeah so maybe pop out a text first not do the walkin yeah yeah if it's people you already know yeah yeah yeah because like I said I know it's a very insul town There's maybe 200 local if there's even and and then a lot of a lot of us are home entrepreneurs there's there's a lot of movers there's a lot of guys that do pressure washing and cleaning my mechanic friend has been there since since high school so you know I a lot of these guys they're in and and they're they're known about the town so I want to kind of pull a couple of the surrounding towns in and let them know hey look I can go Two Towns over you know I can start bringing us people from a couple of towns over that don't necessarily know us yeah yeah you know that's that that's that's my goal to kind of bring this the surrounding towns and then hit those surrounding towns and do the same thing and kind of work my way out totally Hey Joe can I ask you a qu can I ask you a question yeah sure I mean to me it sounds like you live in Paradise first of all I Island man it's Long Island it's drizzly rain right now it's for reason no from the perspective like obviously You' got some some ties to your community and lots of History that's a that's an enviable spot and and I guess my question is this if and I'll just use the the you know if you go get your car fixed by somebody that you know you went to school with them or something why do you go there yeah you go there because you know him I guess my let me let me let me let me say something here my my point that I'm trying to get to is that like a lot of us right now are trying to do this like from a very cold perspective of you don't know trust me this is a great thing where you've got that ability to say Hey listen this is what I'm doing you know we're we're going to this many homes it's super exciting give it a try you know and and because you know these people the I don't think you need to prove some big you know because the thing is you can't you can't talk about results because that's just you can't do that direct mail so it's it's you you need to talk about what makes you different you know number one they know you you know number two how you going to make it stick in the home you know maybe give maybe give your pizza buddy a free ad and say do do a really good giveaway because that's what's going to help the roofer out to stick in the house for four weeks or six weeks that's just a personal opinion but I I think you're I think you're in a great position to do do big thingsa Michael that's a great idea I was thinking of I was thinking of doing a one or two slot giveaway on there with with like I said my my buddy's pizza place is known and we got four pizza places and all four are good all four are good pizza places but I've known Anthony for 47 years one and I don't I can't speak from experience on this and I this may turn out like but I'll I'll let you know but I I posted about this in the group is that you know you work really hard to sell these ads it's it's a lot of work and yeah like when you think about like uh you know give away a $500 space that's 500 bucks out of your pocket and I'm not saying don't invest that I mean it's well worth it but right now and I'm I need to figure out how to get it designed this weekend but on the what I would call my backside of the card in that middle area where it says support local businesses I'm going to have one or two spaces there that it doesn't say support local businesses the first base is GNA be Dairy Queen buy one get one free blizzard any size nice just just in that just in that white space that we all like you know like Mitch says you like York Spotlight mine says mine says Local Roots pal but on that separate side it says support local business I'm turning that into ad space and you can and my thought process there is that you're not giving away valuable real estate even if you just do one killer giveaway you know you could turn the other one to be like into something for yourself something for little league something for the community I mean I think I think that's valuable real estate that I hope it turns out again I'm not speaking from experience here I'm just like yeah so just just an idea so no that's Mike that's a great idea that's that like I there's something that there's space on there that can be used like you said where we don't have to give something up and that space you got I got I got the front perfect because like I this town is very the the the lion is their person and there's we got like seven stores named after Lions because it's just such a big school thing and uh actually I'm going to be walk I got to run in and I got to grab my daughter so I was mention that before um yeah definitely definitely keep your branding and stuff and just use that other side potentially for for you know a killer G at least one killer giveaway or something that that you can go to people say because like I've got a guy here that I'm trying to work with that he sells these he sells uh the cold plunges he sells in home saas and right and and like he's he says well and I told him I said you know we're doing this Dairy Queen thing to kind of stick in the home and he's like well that's not really my audience and I'm like what do you mean I'm like people that use sonas in cold Plunge in these cool massage chairs they eat ice cream I said don't don't worry about the buy one get one free deal I said you need to worry about what doors these are going to not not the not the ice cream offer so you know whether he gets it or not we'll figure it out but I'm not going to beg him shut that's that's that's just running agress I will see you guys in a couple of minutes see you Joseph I have an interesting idea for that that extra space that you were talking about so somebody else actually came up with part of the idea so they were talking talking about numbering the cards and then one of the cards would be a winner for like a $200 giveaway or something like that um the numbering thing probably wouldn't work because then every single card has to be printed differently which isn't really possible unless you want to pay a Unreal amount of money but what you could do is build a landing page and put a QR code on the card and says like scan to win or scan to see if you won 200 bucks and you could just throw one card in there that has a different QR code that actually leads to the wind the winning landing page but the thing is on this landing page you can have more ads you can literally upsell your current clients because so many people are going to scan this card to see if they won 200 bucks there's going to be a lot of traffic on that landing page which you could sell ad space on so you could just say to the clients that are on the card the ones that actually paid for your card um hey 50 extra bucks and I'll put you on the landing page as well it's just another way to upsell your clients and so that was partially somebody else's really cool idea and just kind of it's just another way to sell ads I like that yeah so anyone Mak some sales this week Mike made some sales last last seven last seven days I've made six sales nice good for you are you cold calling or door to door email um I'm primarily using Facebook I end I ended up in jail once this week for period of time but I'm primarily using that a little bit of email not not like bulk email like kind of very spotty email and most of it's picking up the phone after I've after I've sent them a message or something I'll follow up with the phone call and just say hey you know I didn't hear back you whatever is something you're interested in so it's it's this point it's worked really well nice is most of your current sales like one man shows because what I've noticed with cold calling is a lot of times you you always hit the the the whatever it's called receptionist I for can't think of the word for it right now but the person who says go away yeah the the on I haven't really had a problem with that um because I've I try to know who the owner is before I do much of anything yeah um so it really hasn't been an issue I mean it's just it's just and and like one that I'm still trying to work with I mean I I I noticed their the phone number on their website wasn't working and I found another number and I told her I said I said hey I said you realize that number's and so now she's she likes me so now when I call her she's like ah he's in a meeting or he's out in the field and so yeah it's it's little stuff I mean every every Situation's different totally and that's that's why I was saying in my cold calling video that the gatekeeper is is your friend you want to treat them like an ally because the the more likely they're more likely to put you through to the boss if you can get on their good side somehow I think I think the best thing you do is ask ask for help I mean and I I I tripped this wasn't a gatekeeper but I called a large real estate office and I don't I've always heard that realtors in because very few Realtors are successful and they most Realtors can't afford a $500 ad most yeah so I I called this this place has like 60 Realtors and I was I was expecting to get the receptionist and I ended up getting I didn't realize it when I was talking to him at the beginning but he was the actual broker in charge of the whole office and I just asked him I said you know this is what I'm doing I explain it to him I said do you guys normally do things as an office do you do you do things individually says well it depends he says let me look at it and you know 24 hours later he bought nice was that a a larger brokerage yeah 60 60 Realtors 60 Realtors ni so I mean it's one of those things I think that if like if maybe he doesn't do it a month then you know maybe I can get one of the other people in the office to do it so yeah totally tell them to pass the word around well that's the thing is I I mean and I just kind of played dumb I mean I was dumb because I didn't understand how it worked um but he was like oh you know this is this is how we do it and so anyway I I think if you ask for help people wna people want to do that for you so I have a question can you guys hear me yep awesome so I'm from Canada sorry I have a little bit cold uh so I printed this like sample card uh from Local Company here 9.12 but it's like .1 in shorter than a 9.12 so it's like 8.9 by 11.

9 in and I I was going to ask them so it's like 0.1 Ines short on both sides and this is the sample postcard which I printed to show to the businesses and uh I have not yet like done a face to face but I got like 25 of these posted for $37 so not bad and um so I haven't done face to face but yesterday I sent like um emails to like 30 companies U 30 businesses I have not heard anything from them and I'm just like you know getting a little demotivated what to do uh but uh I haven't done any face to face and I have not um and I did like you know I've been looking into this business for a while like I've been um since like December of 2024 and I started building a WordPress website so I do have a website and I was like I I wanted to know all the answers before I actually actually start prospecting because they may ask a million questions you know I had to deal with Canada Post and I have to deal with a printing company which is reliable before I actually say I'm going to you know print your post cards or whatever right so all that said and done I'm kind of at a position I feel like I'm confident enough to prospect because I understand the whole process but now that I'm ready to Prospect and I've sent out a few emails and I also there there's a group called UTA entrepreneurs which has like a couple of thousand people I posted a flyer there and so you could contact me if you want like but I don't know what's going on but I haven't heard anything I just started yesterday like prospecting wise so but I haven't I think I'm thinking like on the weekends I do have a 95 job but on the weekends maybe I'll just go like you know take this take this postcard and say you know you can feel how thick and glossy it is and double and your business can be on here and um see like what happens you know like I do feel this has potential but not everybody is going to agree to it it's a number schem so what are your suggestions like how should I proceed yeah so what time did you send those emails last night uh around like 900 PM or something okay so 900 pm on a Friday night business owners probably aren't looking at their emails so okay between then and I'm not sure what time zone you're in but it's 11: am here on a Saturday yeah I'm on the same time zone yeah nobody is realistically going to respond at that time it's still in their inbox so there's a chance maybe not until Monday certain people will respond to your emails there's a chance but the other thing is 30 emails isn't a whole lot es it's not a statistically significant number especially from what I've seen you get about a 10% response rate on your first email so that would be about three responses but you definitely shouldn't expect immediately but the more the more emails you send out over time the more emails you have sitting in people's inboxes and some people will respond a week later or sometimes I've had people respond like two weeks later so they're sitting there they'll get some of them will get responded to but it's not going to happen immediately so you just got to keep putting in the actions and things will be really slow at first and they'll slowly start to pick up I think I'm sure there's other people in this group that can can back me up on that what kind of subject line because I think the subject is like it shouldn't sound very salesy right but because I think my subject sounded very saly because I said put your business in front of 5,000 homes or something like that like I don't know if that's too salesy or yeah in my opinion the goal of the subject line is to not give them a reason not to open it so that's why my recommended subject line is just question some people say question for you but I don't give anything away in the subject line because the whole goal is just to get them to open the email and then then you can give them a little bit more in the email but you still don't want to give them too much in the email so I'm not sure if you've seen my my original email script but everybody switches it up a little bit email script and I have it like I copy pasted it I just changed one line for the business like so I'm looking for a dentist so that it looks a little personal but not to to like you know because I can't personalize every single email right a balance of like 10 dentists and for all those like I change that word dentist industry or Roofing industry or something like that and then I'm sending those emails so I think because I have this like prototype I I do have to go like face to face uh you know but I'm a little nervous and I have a cold and I want to get better before I start like you know uh showing up uh but uh you know I I do have a website too and I shared it in the school group yeah for people to give their feedback uh one thing which I added and I think it's extremely important to have an agreement between you and The Advertiser because nobody's just going to give you $500 uh for without any like proper agreement or something you know like a basic two-page agreement what are the expectations from this right so I think I found it in the school group and I modified it a little bit more added some more Clauses and then uh I put it in my website and they can fill it as a form they can sign it and then I can sign it and then we are good to go kind of totally yeah the agreement can give people some some peace of mind I never personally used an agreement but you you'll definitely want to use an agreement for longer term agreements for sure just to protect both of you guys but yeah I mean for short term like even if somebody's giving you like $500 uh I think it's there has to be some kind of a signature or you know something in written right I I think so I I would rather do that to protect and to know the expectations what do you expect from me what are my job what is my job and what is your job right so totally totally that's it's definitely good to have I'm just a very C ual kind of person I don't know and it could amazing I think what you're doing is good yeah but um so for your sick right now i' I'd recommend keep just being consistent with the emails you don't have to go crazy with them but and don't expect anything immediately but it it could supplement or complement your um your inperson prospecting as well because people have a lot of success with the iners but you'll definitely be able to make some sales over email on top of that okay yeah so I mean for the businesses I've sent emails to should I go to them or should I just as you I I I remember I saw one of your posts where you said just you park there and then you start going like you see a lot of local businesses you park in one spot and you go like on foot and you just them your card and you say you you'll be your ad could be here and it's going to be for 5,000 people and you're sharing that SP would you be interested and and I don't know if I can just give away this card because I only have 25 of these but I could print it on like uh smaller paper or give them a business card or something like that right for them to so I would so for time on task I feel like specifically targeting the people you emailed might be a bit much so like I like you talked about I recommend parking somewhere where it's really business dense like a main street where there's a lot of businesses and then in terms of what you leave behind I recommend bringing a flyer I have a a leave behind flyer in the in the in the freebies um and it just basically will kind of do the selling for you at least that way you can leave something behind um to hopefully get the the big boss to call you back if the big boss isn't around but the people who seem more interested it might be good to to leave the card with them but if it's just an absolute no then I wouldn't leave the card but still leave the flyer just in case okay so you do have a flyer in the school website I'll check it out I did create a flyer yesterday like using chat GPT like you know just giving some ideas but I'll check out your FL so print those flers on like a normal A4 paper and then just hand over those flers yeah yeah that way you're not giving away the $1 uh 9 by 12s because that'll start to get expensive but you can still leave those with the with the really promising prospects yeah exactly if somebody sounds like really promising I could you know say you can have this and if you're interested I'll collect it back from I don't know I mean I'll just leave it there yeah yeah that's up to is there a way to like you know I was thinking of uh like you can say that for every business which signs up we give back like $10 to the local food bank you know I could put that on my website or I could use that as a sales pitch and I could would obviously do that you know like giving back to the community and the other thing I was thinking was a referral program so a person may not be a local business but they may know some local business who would be interested so a referral program you get like 25 bucks for signing up I don't know yeah totally people do both of those things I know there's someone in the group that's doing the the 10% donation and referral programs are definitely popular I I I usually offer like $50 to any businesses that are on the card who refer another business so that's that'll definitely help yeah yeah don't give don't give away too much $50 already is a pretty decent amount but yeah okay or you could even give away like a discount on their next month if you really want to increase the chances of renewing yeah yeah Sandy can you show that template again okay yeah I can uh I can email I think is that David did you send me a text do you want the scan template I can send it to you yeah great do you have it in canva or illustrator uh canva yeah if you can if you could send that that'd be great thank you uh I should I just share it in the group I don't know I mean if you share it in the group can someone open it and Save it or do you have to email it I don't know I don't know sharing the canva template there should be a way to Temp share a template yeah you can share the template link um so you'll have to basically create it as a template and then you'll be able to share it as a template and you can copy a URL and then you can share you can just paste that URL in the group or message David with it and he he'll be able to click on it and edit the template and it won't mess yours up okay all right I'll do that yeah definitely yeah for anybody who needs it you know yeah great thank you hey Mitch what's up Bob hey um super sight Quest excuse me guys got a cold um a prospect I'm a co- caller and they said Hey how do I know you really send out 5,000 yeah so I send tracking along with your order and with that tracking we can include the routes that it went to and then they could easily look up the routes on the eddm USPS website and they'll see how many people are exactly in those routes isn't there a receipt that comes with EDM if they if you push CES to shove you can show that to a uh Prospect exactly yeah yeah the pricing all that yeah exactly and then they can confirm on the website themselves if they want to really go look at each route how many businesses how many people it actually went to but Joe if you just tell them that you can show them a receipt of exactly where where it hit and where it went out and how many went out they probably won't even follow up but if you're confident about it and saying that you have receipt you can give them a receipt then then I'm sure that'll be good enough yeah yeah look at this I just stopped I just stopped tell him to grab the mail what this is what I'm getting in the mail these are full page landscape by Design it's two spot so but I'm looking at it and I'm like all right if I needed land I'm not going to put this whole giant thing on my refrigerator yeah but if I got 16 ads on there and I could put it this way on the fridge and look at everything I mean I'm not saying that these guys aren't putting some cash into their advertising but that sometimes I think an ad can be too big and when it's too big it's it's and plus I got like four for roofers on here but this all of this just came in my mailbox today wow two decks built and they got their little thing on there so you know what I'm going to hit these guys up they must know you're in the N9 by 12 business so they're hitting you hard yeah right yeah see the this this I I like this Renewal by by Anderson I keep getting this one there's something about seeing like a handwritten thing and I learn that when I was doing life insurance if it looks like you took the time to handwrite it the get drawn to it and I mean I'm not getting my windows done by Anderson but it I did notice that I did look at this one a little bit more than the other ones even just now but these are all one page like this guy's a handyman he took out a one pager so I'm gonna you know like like they would like even Mitch said in the beginning if they're already doing advertising getting getting these guys onto something more sticky that I mean seriously what room would I have to put my daughter's pictures if I got all these things on my refrigerator yeah right but if I got one that's got 16 of them on there boom that's my little coupon Corner yep and they hey Joseph if you don't mind me interjecting this is pretty most in text Buddy uh a good point for the team is those those samples you have there that's a great testimony we walk into prospects with those in hand because it's only a testimony of direct mail guys okay so you go in there and you show them and you say look this is this is my last week's mail that I got which only a testimony that Direct Mail works okay so we walk in those prospects so do not chunk them Joseph hold them make it part of your prospecting when you guys walk in walk in with samples of what you got in your own mailbox okay and again testimony of just how Direct Mail works I got my little Val pack thing in my in my folder here with my samples in it and it's you know and the number one thing with the which I learned even before it was one of it was actually one of the First videos I watched you got a 100 pages in there you got 40 pages in there you bring it in find me your ad where where is your ad and then you whip out one of our cards where's your ad oh look there it is right in the corner yeah Joseph but but again guys let me stress let's not bash value pack okay and hear me no I'm not bashing I'm showing it's no listen to me just listen to me Joseph what we want to do is we just W to emphasize right The credibility of direct mail right so when we bring up vpac we're not talking about hey you're at his loss we're talking about look there's obviously value that people still value otherwise vpac would not be around we don't ever bash any of our Direct Mail products and and and by that I mean respectfully right I know you don't intentionally do it but when we do refer to bpc make sure that you only refer to it as a validation that Direct Mail works that's what point it no that that's actually that's great advice when I went to write that now I can't find my why I don't like doing this in the car I can't find my pen yeah so all question right quick um I'm gonna I'm gonna put this on the YouTube anyway so you can always go back to this point I I have a quick question um I'm completely new just just joined the group a couple days ago and um and I'm actually kind of curious because I want to do the the Fulfillment um through you guys I'm curious about the file size and the setup because I'm a graphic designer by Nature so I'm just trying to get into this you know as kind of my side hustle um and so uh I was wondering I want to set up the file what what is the actual uh file size and you know the trim and the bleed and all that good stuff yeah so if you the the card itself is going to print out as 9 by 12 and if you if you have a quarter inch of trim nothing will get cut cut off okay and what about what about like margin size margin size like U from the actual Edge like as far as you know keeping that um that clear space you know from the edge of the card to where like the ad will actually start yeah that's that's what I mean by the about the I got if you send me a 9 by12 file as long as it has the the quarter inch of space then you're good okay cool cool cool and and what um what size no what card stock is it it's 14 point 14 point and that's and that's uh UV gloss yes sir okay cool good deal yeah all right I I think this is totally fascinating and and it sounds so it's like it's like money on the table it just it just seems like it it it's almost like a win-win situation yeah definitely it's and it's I mean for the people who are at least open-minded to anything it's a pretty pretty smooth sale it's you're just having conversations with business owners and some people will ignore you but a lot of people are really receptive and even if they don't have $500 in the budget they're they're very receptive to the the value of it they're they think it's a great idea because it's still a pretty not necessarily a new idea and it's definitely growing now especially with this group and with other people who are spreading the great word but um it's definitely a new idea for a lot of people so they they respect it it's fun it's fun to talk about yeah good what do you use for graphic design um well I I pretty much uh do everything in in design and Photoshop just depends on what it is I make I work for a company we we make a lot of um business proposals and so I'm always in in design but I started out like old school doing flyers and stuff back in the day um using Photoshop and you know if it's a logo I'll do uh illustrator although I did work for a company once um we did a lot of print ads for alcohol Brands and they strictly use canva and so that's why that I kind of got into using C just by default but on a day-to-day basis I normally use like either Photoshop or in design cool yeah I've only ever used ever used canva but I know it's pretty pretty beginner stuff compared no no no canvas canvas great because it it makes it it cuts the time it it it's incredible as far as cutting the time and and what you can what you can do quickly in a mockup in canva it it would take me you know about an hour to do in in Photoshop and it's just like why go through all that you know it's it's one you click one button you can remove a background and Cana and it's kind of like that that's kind of like a no-brainer yeah yeah totally yeah cool any content you guys want me to work on putting out a couple people gave me some comments on my post but still trying to think of new trainings to put out I feel like my my course kind of hits everything on the head and keeps things simple so I really try not to over complicate things but if there's certain details you want me to make a video about some kind of tutorial hey MIT it's Brennan um what about like more of your Outreach and how you do your Outreach and then you know some of the programs you use maybe scraping programs um how many emails you're sing out AB testing things like that okay have you did you see the the email video that I put out about how how I split up the how I scale my email out I did I did I'm trying I'm trying to kind of compound I have three emails I'm probably going to get a few more I'm just trying to get to as many people as possible and just trying to figure out you know I'm looking at instant instantly mail stand there's a whole bunch of programs out there to use right and I know you use go high level but you know I'm just trying to figure out the whole process and you know I'm getting there but I know we only have a few seconds here but um yeah so I think that would be